Golf Club
Photo Shoot
Full Project
Overview
I crafted a cinematic visual journey exploring the elegance of golf as both a sport and a lifestyle. The campaign balances precision, luxury, and focus, showcasing the rituals that define a golfer’s world from fine dining moments and thoughtful gear choices to the grace of a perfect swing under golden light. Each frame was designed with a balance of intimacy and grandeur, blending natural light, cinematic composition, and brand-focused storytelling. Golf is presented not just as a game, but as a culture of discipline, style, and refined living.
Challenges & Approach
This shoot was entirely designed through AI as if directed by a real photographer, mimicking the depth and clarity of a Sony A7 III with a 50mm lens at apertures between 1.5 and 2.5. The challenge was to create cinematic imagery that felt genuinely photographed, while symbolizing creativity and innovation.
Other works