TINY SMILES

Awareness Campaign

Full Project

Overview

I created a social-first awareness campaign focused on dental hygiene, blending live-action, animation, and bold typography. The goal was to educate audiences on simple habits that protect oral health while making the content engaging, relatable, and visually modern.


Challenges & Approach

The challenge was to turn everyday dental advice into storytelling that feels clear and memorable. I combined filmed segments with animated characters to illustrate routines like brushing, rinsing, and storing toothbrushes. Using Freepik, Kling AI, and Topaz for asset creation, then refining in Photoshop and After Effects, I built visuals that combined warmth with credibility. Typography overlays highlighted key messages, while sound design from Epidemic Sound added rhythm and accessibility.

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